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Who should take the 1Z0-477 exam
The Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam certification is an internationally-recognized validation that identifies persons who earn it as possessing skilled as an Oracle Responses Marketing Platform Cloud Service 2017 Certified Implementation Specialist. If a candidate wants significant improvement in career growth needs enhanced knowledge, skills, and talents. The Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam certification provides proof of this advanced knowledge and skill. If a candidate has knowledge of associated technologies and skills that are required to pass Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam then he should take this exam.
Oracle 1z0-477 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Creating and Managing Content | - HTML Code and Responsive Design - Document and Email Creation |
| Topic 2: Reporting | - Custom Reports with Measures and Dimensions - Standard Reports and Dashboards |
| Topic 3: Initial Configuration / Deliverability | - Conversion Tracking and Subscription Management - IP Warm-Up and Suppression Settings - Domain Branding and Delegation - Bounce Processing and Spam Handling |
| Topic 4: Partner Integrations | - Responsys Integration with Technology Partners |
| Topic 5: Multi-Channel Campaigns | - Rapid Retargeter Display Campaigns - SMS Campaigns |
| Topic 6: Programs | - Program Analysis and Testing - Program Design and Publishing |
| Topic 7: Campaigns / Forms | - Campaign Setup and Testing - Forms Management - Personalization and Dynamic Content |
| Topic 8: Responsys Data Model | - Filters, Segment Groups, Seed Groups - Contact Lists, Supplemental Tables, Profile Extension Tables |
| Topic 9: Integration: Interact Connect | - Data Gateway Setup - Connect Jobs Configuration - Contact Event Data Exports |
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